Industrial Designer

Ava Process

ava bed

Inspiration

The vision for this bed was elegance, soft curves, and a touch of metallic detail.

Ava-Bed-Layout.jpg
 
Ava-Bed-Layout2.jpg

CONCEPTS

I began sketching different bed forms and focused on softness, curves, and fabric techniques. I referenced European and Art Deco forms.

 
 

final sketch

After reviewing with the buying and sourcing teams, we agreed this was the most successful concept to appeal to the Crate customer.

Ava-Bed-Layout3.jpg
Ava-Bed-Layout3.jpg
 

renderings

I modeled our choice and focused on the curve of the headboard and provided different foot options.

 

Final renderings

I explored seaming options for both the queen and king profiles with the final leg choice.

Ava-Bed-Layout4.jpg
Ava-Bed-Layout5.jpg

materials

We decided on velvet and polished brass for a feminine feel. We explored different colors to offer to the customer.

 

sample reviews

We partnered with the factory to conduct sample reviews to ensure the final product aligned with the original design intent.

Ava-Bed-Layout6.jpg
ava-pink-queen-bed-3.jpg

Final product

The Ava bed is a soft, feminine shelter bed in velvet and has brass finish metal legs. Well-appointed yet modern, the Ava bed can be styled in traditional and contemporary bedrooms.

ava-pink-queen-bed-4.jpg
ava-pink-queen-bed-5.jpg
ava-pink-queen-bed-1.jpg
ava-grey-queen-bed-1.jpg
ava-emerald-queen-bed-1.jpg
ava-blue-queen-bed-1.jpg
ava-grey-king-bed-1.jpg
ava-emerald-king-bed-1.jpg
ava-blue-king-bed-1.jpg